During the fortnight dedicated to sport on FRANCE Pavilion at Expo 2020 Dubai, UAE, key players from the French equine industry are gathering for a three-day event starting with a Seminar on December 7, 2021, that will be held live from France at Expo 2020.
France is taking full advantage of this unprecedented stage to show its leading position in the horse industry and promote investment opportunities in this sector. Indeed, France, as well as the United Arab Emirates, has a deep-rooted cultural, social, and historical use of horses that translated well into important business activities in the modern era, covering many sectors such as horse-racing, recreational riding and leisure activities, meat production and animal welfare, to name just a few of it.
A double approach seminar: Exporting to the GCC & attracting investments in the French Horse Industry
Thus, this three-day event is the perfect fit to support the international development of companies in these sectors, especially across the UAE & the GCC region. While the aim is to promote the assets and strength of the French horse ecosystem, this seminar will also present to a high-level local audience, collaborations opportunities between the different sectors: institutions, cultural, scientific, financial, economic and sports counterparts.
The event will be divided into two main parts, with one dedicated to export-related businesses and the other to attractiveness and investments in France. As a result, a delegation of 18 companies, authorities from French regions and project leaders will gather on Expo site with an intense program dedicated to: presentations, roundtables and networking sessions.
High level officials from France to the UAE to address key-topics of the equestrian industry
Many high-level officials from France and the UAE will take the floor throughout the panels to discuss different topics: French breeding, animal health, equestrian sports, performance, French training, the world of equestrian equipment, equestrian tourism, but also the event industry and infrastructure.